Snoop Dogg joined forces with Ice Cube, E-40, and Too $hort late final 12 months to kind the rap supergroup Mount Westmore. Right this moment (Oct. 20), the quartet of rappers formally launched their first single, “Huge Subwoofer,” and its accompanying music video.
The video, directed by Jesse Wellens and Sam Macaroni, is a sci-fi visible journey that follows Mount Westmore as they enterprise out to Planet Snoopiter through spaceship. Dancing aliens and a canine in a spacesuit then seem after the spaceship’s touchdown on the brand new planet.
“Huge Subwoofer” foreshadows the music on the forthecoming challenge titled Snoop Dogg Presents the Algorithm. “There’s a lot expertise on this report,” Snoop Dogg mentioned in a press release, “so many kinds of music, it breaks the algorithm. Proper now, the algorithm is telling us it’s important to rap this manner, it’s important to sound this manner, however they’re not telling you the way it’s speculated to really feel. My algorithm goes to present you a sense, not a sound.”
Mount Westmore’s formal debut comes on the heels of the NFL’s announcement that Snoop Dogg will carry out on the Tremendous Bowl LVI’s halftime present. Dr. Dre, Eminem, Kendrick Lamar, and Mary J. Blige may also carry out on stage for the February 13 present in 2022.
Watch Mount Westmore’s “Huge Subwoofer” beneath.