NEW YORK, N.Y. /Music Trade Newswire/ — Chuck D and Taste Flav of Public Enemy, Coolio, Child Frost and the Dogg Pound’s Kurupt are only a few of the hip hop pioneer veterans who responded when bass participant / music producer Clint “Payback” Sands reached out to his buddies, inviting them to sound the alarm and take part within the “Test Your Danger” (CYR) consciousness marketing campaign for Nationwide Diabetes Consciousness and Prevention Month in November. The marketing campaign, an initiative of Marci Kenon, founding father of the New York-based Preventive Way of life Help Community (PLAN), alongside Alicia Hollins, founding father of The Eight, a Riverside, CA based mostly group service group, was initially launched in November 2020, in an effort to interrupt the chains that kind 2 diabetes has on members of underserved communities.
Actor Keith Robinson (“Dreamgirls”), rappers Ms. Toi, Spice 1, and Dana Dane additionally a sampling of the numerous artists that joined the marketing campaign effort and despatched their video appeals. Contributors DJ/producer Battlecat and lyricist Kokane shared tales of their struggles and triumphs in combatting this life-style illness plaguing Blacks and Latinos all through the nation. New York Metropolis mayoral candidate Eric Adams gave assist to the 2020 inaugural launch by offering a webinar hosted by The Eight and PLAN, the organizations run by Hollins and Kenon, respectively.
“Thirty-four million folks in the US have diabetes,” laments Clint “Payback” Sands, who has performed bass on quite a few rap albums for artists together with Ice Dice and Snoop Dogg, noting current stats from the Facilities for Illness Management and Prevention (CDC) website. In his promotional video for the brand new CYR marketing campaign, he additional reveals, “One in 5 don’t even know if they’ve it. I’ve kind 2 diabetes. I used to be fortunate. I solely misplaced some toes. Hip-hop legend Biz Markie not too long ago misplaced his life to problems associated to kind 2 diabetes. Figuring out your threat can save your life.”
Try Clint “Payback” Sands and his movie star buddies in video:
The CYR video promotion seeks to encourage respondents to anonymously reply on-line eight questions devised by the CDC. They’re then beneficial to go for an annual examination that features bloodwork and to take the outcomes with them. They’ll additionally select to be directed to on-line prevention packages and well being challenges to help them with correct diet, a wide range of train packages, and the each day assist and accountability they should thrive.
“Whereas working with the CDC’s Nationwide Diabetes Prevention Program (NDPP), a few issues grew to become clear instantly,” says Kenon, a Harlem-based licensed life-style coach and health coach who has personally stayed a step forward of a 2012 prediabetes prognosis. “Individuals have no idea they’ve prediabetes and kind 2 diabetes. Each are preventable and reversible via constructive life-style adjustments in eating regimen and train. I’ve been amazed by the well being transformations of purchasers who’ve accomplished PLAN’s DPP lessons. However too few folks find out about these prevention packages and have entry to them. We are attempting to vary that.”
The Eight’s Alicia Hollins, who not too long ago shed over 100 kilos and has spent years serving the wants of marginalized households in California’s Riverside county provides, “What folks don’t find out about their private threat can harm them. We all know the facility of influencers to help in our mission to eradicate diabetes. With the assistance of a rising variety of celebrities and company leaders, we want to attain way more folks in underserved communities this yr. Maybe, we’ll even attain our a million purpose!”
Take the Test Your Danger survey at https://www.checkyourrisk.org/.